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All benchmarks

Other Website Benchmarks

Industry median scores across SEO, performance, accessibility, security, design, and technical health.

Updated weeklyIndustry benchmark

Median scores — Other

63SEO
60Performance
58Accessibility
63Security
64Design
61Technical

Score breakdown

SEO

+1 pts (6 mo)

Meta tags, heading structure, content quality, and search-engine discoverability.

Median (50th pct)63
Top quartile (P75)78

Performance

+1 pts (6 mo)

Page load speed, Core Web Vitals, server response time, and resource efficiency.

Median (50th pct)60
Top quartile (P75)75

Accessibility

+2 pts (6 mo)

Keyboard navigation, ARIA labels, colour contrast, and WCAG 2.1 compliance.

Median (50th pct)58
Top quartile (P75)73

Security

+1 pts (6 mo)

HTTPS, security headers, mixed content, and vulnerability exposure.

Median (50th pct)63
Top quartile (P75)78

Design

+1 pts (6 mo)

Visual hierarchy, spacing, typography, mobile responsiveness, and brand consistency.

Median (50th pct)64
Top quartile (P75)79

Technical

+1 pts (6 mo)

Clean HTML, schema markup, canonical tags, robots.txt, and crawl health.

Median (50th pct)61
Top quartile (P75)76

6-month score trend

Change in median score compared to six months ago. 6 dimensions improving.

SEO

+1 pts

Performance

+1 pts

Accessibility

+2 pts

Security

+1 pts

Design

+1 pts

Technical

+1 pts

Top-performing Other sites

Anonymised score profiles from the top quartile of audited other sites.

Score range

87–94 / 100

Well-structured HTML, HTTPS, proper meta descriptions

Score range

79–86 / 100

Fast TTFB, no render-blocking scripts, clear navigation

Score range

72–78 / 100

Alt text present, canonical set, no duplicate H1 tags

Key insights for Other

General websites span a wide range of quality — your industry context matters.

Start with SEO and performance: they're the highest-ROI categories for most sites.

Use these benchmarks as a baseline and run a full audit to get your personalised scores.

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